Montessori School Partners with WSI for Website Optimization and Lead Generation

Montessori School Partners with WSI for Website Optimization and Lead Generation

In 1979, the Montessori School of Agoura was founded to serve California families across Agoura Hills, Calabasas, Malibu, Woodland Hills, Oak Park, Thousand Oaks, and Westlake Village. It is a privately-owned school with mixed-aged classes for children ages 2 through 6, and features a prepared environment that supports child development with interactive tools and self-led education. The Montessori educational method is renowned throughout the globe for its individualized approach to instilling children with a lifelong love for learning.

Montessori Agoura has partnered with WSI to attract more qualified visitors to their website, with the goal of increasing their student roster. To do so, WSI has put together two plans: website optimization and lead generation. WSI is currently working through the entirety of Montessori Agoura’s website, revising and adding web pages, and implementing a professional and attractive design. Included in the new designs are social media buttons and website ADA compliance, for easy accessibility.

The updated website will benefit from WSI’s Search Engine Optimization (SEO) services, allowing for Montessori Agoura to rank higher for relevant search queries. SEO best practices involve using correct blog formatting, regularly publishing related and high quality content, and keeping the website updated. WSI will also use SEO tools, Google Analytics, and Google My Business to guide and aid us in our mission to increase Montessori Agoura’s ranking.

For lead generation, WSI will carry out a monthly campaign beginning with four posts on Montessori Agoura’s onsite blog, and four posts on offsite blogs that will build Montessori Agoura’s authority per Google’s algorithm (WellJourn, Weebly, and Blogger). WSI will submit 15 manual directory submissions for search engine indexing, further building on Montessori Agoura’s authority.

WSI will monitor success by reviewing data collected by tools like Google Analytics and Google My Business, then summarize progress in monthly reports. With the monthly campaign, WSI expects to increase the Montessori School of Agoura’s student roster, and introduce more students and families to the time-proven Montessori method.

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The Conco Companies Retain WSI for a Fourth Year of Comprehensive Digital Marketing Services

concoThe Conco Companies are one of the USA’s largest commercial concrete contractors, and holders of the Guinness World Book of Records record for the largest continuous concrete mat pour, on the Wilshire Grand in LA scheduled to be completed in 2017.
WSI is one of the largest digital marketing agencies in the world, with over 1,000 offices in 81 countries.
Given the strength of our respective organizations it is only fitting that WSI and Conco have agreed to strengthen a mutually beneficial partnership that has dramatically improved Conco’s online presence and lead generation. First initiated in July 2013, the engagement initially focused solely on SEO, and has since blossomed into a comprehensive digital marketing service offering including: SEO, web development, e-mail marketing, social media marketing, PPC and mobile app development.
Over the last 12 month’s WSI has created a new responsive site leading to 23% growth in mobile traffic, added 49 pages of content to the site, created a new micro site for the Denver market, with a white paper lead capture feature, optimized the site for dozens of SEO terms and doubled nearly every social media metric.
Moving forward, WSI will continue to optimize Conco’s web presence through an increased focus on lead capture, an integrated concrete pump truck rental drive, a regional focus on the LA market, and some opportunistic SEO. The LA Section of the site has been expanded to encompass the following pages:
LA Contractors
LA Commercial Concrete
LA Pumping
LA Pumps
LA Concrete
LA Shotcrete
LA Construction
LA Reinforcing
Some of the notable projects that Conco has been involved with recently include the following:
970 Denny Way located in the South Lake Union neighborhood in Seattle, Washington
The redevelopment project is from the Holland Partner Group and is a blend of both modern and classic styles. Holland Construction is serving as the general contractor and the Seattle-based architectural firm of Weber Thompson designed the contemporary style building.
Conco successfully completed part of our concrete services when our crews poured 4,900 cubic yards of concrete last month to form the 15,300 square foot mat foundation. In addition to the concrete, the foundation required 1.3 million pounds of rebar. The pour was done over approximately 15 hours and the concrete was supplied by CalPortland.
350 Bush Street, San Francisco
The Conco Companies are providing concrete services for a new office building in downtown San Francisco located at 350 Bush Street. The new 20-story high-rise will have 18 floors of office space, one lobby level, and a roof terrace as well as a two-level subgrade parking structure. In addition as the office tower will incorporate the San Francisco Mining Exchange, a historic landmark, as its primary entrance, the project also includes the “Historic Renovation of San Francisco Mining Exchange Building.”
The Mark at 5th & Columbia Project
The Conco Companies are providing concrete services for The Mark, a 48-story high-rise tower in Seattle, WA that will consist of 528,000 sq. ft. of Class A+ office space, as well as a luxurious 189-room SLS hotel and spa. Conveniently located in the city’s central business district, the stunning beautifully designed tower will incorporate a wide range of “green” building features such as rain water management, photovoltaic glass and light pollution reduction. Scheduled for completion in April, 2017, the tower will bring to the area first-class office space that is highly divisible and offers 9’ 6” windows for natural light and spectacular views.
Conco and WSI are looking forward to a mutually beneficial relationship for many years to come.
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