California Senior Living Community Begin SEO Effort

California Senior Living Community Begin SEO Effort

MorningStar Senior Living, recently requested that WSI initiate SEO and SEM campaigns for another new California based community in order to expand the success of ongoing digital marketing efforts.

Even through the ongoing pandemic, MorningStar Senior Living continues to provide safe and loving communities and homes for seniors across the country.  They offer a variety of living options including independent living, assisted living, memory care and respite care in now 32 communities across ten states.  MorningStar exemplifies the very best in senior living with a unique mission statement “to honor, to serve, to invest.”  Their foundation is built on honoring God, valuing all seniors and investing in staff with a felt calling to offer seniors lives of comfort, joy and wellness.

After continued success with MorningStar Senior Living’s growing number of communities, the most recent new location is Casa Sandoval.

You can see examples of newly optimized pages here:

Hayward, CA

https://www.morningstarseniorliving.com/communities/assisted-living-hayward-ca-sandoval/
https://www.morningstarseniorliving.com/communities/assisted-living-hayward-ca-sandoval/senior-living-hayward-amenities/
https://www.morningstarseniorliving.com/communities/assisted-living-hayward-ca-sandoval/senior-housing-hayward-floor-plans/
https://www.morningstarseniorliving.com/communities/assisted-living-hayward-ca-sandoval/independent-living-hayward/
https://www.morningstarseniorliving.com/communities/assisted-living-hayward-ca-sandoval/assisted-living-communities-hayward-gallery/

The off-page optimization continues for all these communities.  In addition to registering the communities in various business directories, we will be expanding their online presence through customer reviews, as well as a shared blogging accounts on Blogger, WordPress, Weebly, SquareSpace and Tumblr.  These blog posts will have topics ranging from the features and amenities of the individual MorningStar communities, to those of interest to seniors such as keeping healthy.

These combined on-page and off-page optimization efforts should move this new community up in the rankings, just as it has for the other MorningStar communities. Monthly reporting will be conducted with the executive director of the community as well as the home office to keep them informed of the progress we are making.

This blog post originally appeared at: https://www.wsiexpertinternetmarketing.com/blog/california-senior-living-community-begin-seo-effort/

Certified Quickbooks Proadvisors, Edison Business Solutions Teams Up with WSI Web Systems for SEO

Edison Business Solutions teams with WSI for SEO

New Jersey digital marketing agency, WSI Web Systems, was hired by certified Quickbooks ProAdvisors, Edison Business Solutions, to help boost their online web presence. Edison Business Solutions helps the manufacturing and distribution sectors, as well as other business industries, to fully understand financial aspects of their operations and how to make better decisions that reduces costs and maximize profits. The business consulting services of Edison Business Solutions offers a wide-range of financial and software training, software setup and integration, training and support. They specialize in Inventory Management Solutions for Manufacturers and Distributors.

Partnership and SEO Program with WSI Web Systems

WSI Web Systems implemented AdaptiveSEO™ practices into certified Quickbooks ProAdvisors’ website. Some of the on-page optimization tasks accomplished by our New Jersey digital marketing team are, but are not limited to:

  • Keyword research for a series of exact match and long-tailed keywords
  • Content optimization to ensure content targets specific keywords and addresses audience’s needs
  • Website restructure to optimize header tags and boost website speed performance for both desktop and mobile users
  • Schema implementation
  • Google Analytics, Google Search Console and Google Tag Manager setup and syncing

WSI’s New Jersey-based digital marketing firm has optimized Edison Business Solutions’ web pages with these targeted and relevant keywords:

In addition to on-page optimization, WSI Web Systems is implementing monthly off-page optimization activities such as link building to help bolster keyword ranking and increase Edison Business Solutions’ online web presence. These activities include Google My Business optimization, business citation submission to top web directories, press release syndication, and high-quality blogging on WordPress, Blogger, Weebly, and Tumblr.

WSI monitors client’s web visibility progress every month.  The key points which will be measured include rankings, organic traffic, and website conversions. Our main objective is to increase business opportunities to boost site traffic and improve web visibility of Edison Business Solutions’ website locally and on a national level.

Original blog post published in: https://www.wsiwebsystems.com/certified-quickbooks-proadvisors-edison-business-solutions-teams-wsi-web-systems-seo/